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Top Rated and Award Winning

Instagram Advertising Agency in UK

That Delivers Results

PAID ADVERTISING ON INSTAGRAM .

Instagram Advertising

Instagram advertising is a digital marketing strategy that involves creating sponsored content on Instagram to reach a wider, targeted audience. In the UK, where Instagram boasts millions of active users, it offers businesses a platform to connect with potential customers, enhance brand visibility, and drive conversions. With advanced targeting options like demographics, interests, and behaviours, Instagram ads ensure your message reaches the right audience. The platform supports various ad formats—image, video, carousel, and Stories—allowing for creative, engaging campaigns tailored to different objectives.

Targeted Reach

  • Location Targeting: Reach UK-specific audiences.
  • Interest-Based: Use Instagram’s interest targeting to connect with users.
  • Behaviour Insights: Target users based on their online behaviour.

Content Creation

  • Visual Branding: Enhance brand recognition with consistent, high-quality visuals.
  • Engaging Copy: Craft compelling ad copy that resonates with the UK audience.
  • Creative Design: Use eye-catching designs tailored to Instagram’s visual platform.

Campaign Management

  • End-to-End Setup: Manage your campaign from planning to execution seamlessly.
  • Budget Control: Set daily or lifetime budgets to maximise ROI.
  • Real-Time Adjustments: Optimise campaigns on the fly for better results.

Facebook Ads

  • Cross-Platform Integration: Seamlessly run ads on both Facebook and Instagram.
  • Advanced Targeting: Use Facebook’s robust targeting options to reach specific demographics and interests.
  • Engagement Tools: Leverage features like Facebook Messenger ads to interact directly with potential customers.

X Ads

  • Promoted Tweets: Amplify your message to reach a larger, engaged audience on Twitter.
  • Real-Time Interaction: Engage with users directly through ads in trending conversations and events.
  • Custom Audiences: Target users based on keywords, interests, and follower lookalikes for more impact.

TikTok Ads

  • Creative Content: Utilise TikTok’s dynamic ad formats to create short-form video ads.
  • Viral Potential: Tap into trends and challenges to increase ad visibility and engagement.
  • Precise Targeting: Use TikTok’s targeting options to reach your desired audience, especially younger demographics.

Insta Ads: A Key Player in Digital Advertising

Insta ads provide a direct channel to engage potential customers through visually appealing, tailored content. Unlike traditional ads, Insta ads integrate seamlessly into users’ feeds, offering a non-intrusive way to showcase your brand. For UK businesses, this means the ability to connect with a diverse audience actively seeking new trends and products. Insta ads offer multiple formats, from immersive Stories to interactive shoppable posts, making it easier to guide users through the buying journey. The platform’s data-driven approach allows for ongoing optimisation, ensuring each campaign is both cost-effective and results-oriented.

UK Social Media Locations

We are adept at providing high-calibre social media services throughout the United Kingdom. Seize the potential for expansion with our advanced, location-tailored social media strategies within the UK’s vibrant digital landscape.

SMM Agency London

13 Austin Friars,
London, EC2N 2HE
0208 338 1206
[email protected]

SMM Agency Essex

128a High Street,
Billericay, Essex, CM12 9XE
01277 286565
[email protected]

SMM Agency Glasgow

30 Stanley Street,
Glasgow, G41 1JB
0141 471 9099
[email protected]

Other: Edinburgh, Liverpool, Manchester, Norfolk, Birmingham, Bristol, Cardiff, Blackpool, Southampton, Cornwall, Leeds, Hampshire, Belfast, Sheffield

Our team’s relentless pursuit of excellence resulted in us winning the prestigious Clutch Top Digital Agency Award.

By consistently delivering innovative solutions and driving client success, we were thrilled to earn the Good Firms Top Digital Agencies Award.

Our commitment to exceptional service and customer satisfaction led to our company being recognised with the Manifest Top Digital Agencies Award.

Our expertise in crafting effective B2B marketing strategies earned us the coveted Design Rush Best B2B Digital Marketing Agency Award.

Our team’s creativity and outstanding interactive solutions were recognised with a prestigious award from the Top Interactive Agencies, solidifying our position as industry leaders.

Professional Instagram Ad Campaigns

Bird offers professional Instagram ad campaigns designed to maximise your brand’s impact. As an award-winning, international company, we excel in creating tailored strategies that drive engagement and growth. Here’s what sets our Instagram advertising services apart:

  • Award-Winning Creativity: Our team is recognised for creating innovative ad campaigns that captivate Instagram audiences.
  • Data-Driven Social Insights: We utilise Instagram’s analytics to understand audience behaviour, optimising ads for peak performance.
  • Customised Social Strategies: We tailor each campaign to fit Instagram’s unique platform, ensuring content resonates with its highly visual audience.
  • Efficient Social Media Systems: Our refined processes streamline campaign creation and management, ensuring consistent, high-quality output.
  • Global Social Reach: With a presence worldwide, we adapt our strategies to connect with diverse audiences on Instagram effectively.
CURATED SELECTION .

Featured case studies.

We always put our clients first to deliver our best time after time. Below is some of our proudest work.

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Industries We Work With

At Bird, we extend our Instagram Advertising expertise across a diverse range of industries, tailoring strategies to meet the unique demands and opportunities each sector presents.

Accountant Social Media

Adult Social Media

Architect Social Media

Automotive Social Media

Aviation Social Media

Bank Social Media

Cannabis & CBD Social Media

Casino Social Media

Chiropractor Social Media

Construction Social Media

Crypto Social Media

Dentist Social Media

Ecommerce Social Media

Education Social Media

Electrician Social Media

Energy Social Media

Enterprise Social Media

Entertainment Social Media

Events Social Media

Fashion Social Media

Finance Social Media

Fitness & Nutrition Social Media

Food Social Media

Government Social Media

Healthcare Social Media

Insurance Social Media

Interior Design Social Media

Landscaping Social Media

Law Social Media

Logistics Social Media

Luxury Social Media

Manufacturing Social Media

Moving Company Social Media

Pharma Social Media

Plastic Surgery Social Media

Plumbing Social Media

Real Estate Social Media

Recruitment Social Media

Retail Social Media

Roofing Social Media

SaaS Social Media

Small Business Social Media

Sports Social Media

Technology Social Media

Telecom Social Media

Tourism Social Media

Yachting Social Media

Commercials on Instagram: Best Formats for Your Brand

What IG Ads Can Cover

  • Brand awareness campaigns
  • Product launches
  • Event promotions
  • Driving website traffic
  • Lead generation
  • Customer engagement
  • E-commerce sales
  • App installations
  • Retargeting existing customers
  • Special offers and discounts
  • Much more…

Why Bird is the Right Ads Manager for Instagram

Wanna get in touch? Let’s talk

Instagram Advertising Tools & Software

At Bird, we utilise a suite of tools to maximise your Instagram advertising success. We leverage Instagram’s own advertising platform for creating and targeting ads, ensuring they’re tailored to reach the right audience. Using Meta Business Suite, we seamlessly integrate and manage campaigns across both Instagram and Facebook for a unified approach. Additionally, we employ Hootsuite for advanced scheduling, monitoring, and analytics, allowing us to optimise performance and keep your campaigns running efficiently across all platforms.

meet the team .

Our Instagram Advertising team.

We take pride in employing the industry’s best Instagram Advertising experts to ensure the success of your campaign.

Dan - Staff profile picture

Dan

Social Media Specialist

Sofia - Staff profile picture

Sofia

Social Media Specialist

Calvin - Staff profile picture

Calvin

Social Media Specialist

Michael - Staff profile picture

Michael

Graphic Designer

Jessica - Staff profile picture

Jessica

Lead Designer

Francesca - Staff profile picture

Francesca

Social Media Manager

Jordan - Staff profile picture

Jordan

Senior Social Media Specialist

Jason - Staff profile picture

Jason

General Manager

Luke - Staff profile picture

Luke

Chief Marketing Officer

Vicki - Staff profile picture

Vicki

Social Media Executive

Lewis - Staff profile picture

Lewis

Sales Director

Steven - Staff profile picture

Steven

Sales Executive

Philip - Staff profile picture

Philip

Chief Executive Officer

Frequently Asked IG Advertising Questions

How can Instagram advertising benefit my UK-based business?

Instagram advertising can increase brand visibility, drive traffic, and boost sales by targeting the UK’s active Instagram user base. With tailored ads and advanced targeting, you can connect with potential customers who are more likely to engage with your brand.

How can I use Instagram ads to increase website traffic?

Use link-based ad formats like Photo Ads, Video Ads, and Stories Ads, which include a “Learn More” or “Shop Now” call-to-action button directing users to your website. Ensure your landing page is optimised for conversions.

How do I ensure my Instagram ads comply with UK advertising regulations?

Ensure your ads comply with the UK’s Advertising Standards Authority (ASA) guidelines, which require transparency, honesty, and non-misleading content. Include necessary disclaimers, avoid exaggerated claims, and ensure all information is accurate.

Can I retarget users with Instagram ads?

Yes, you can use retargeting strategies to reach users who have interacted with your brand before, such as website visitors or people who have engaged with your Instagram content, increasing the chances of conversion.

Can I use user-generated content in my Instagram ads?

Yes, user-generated content (UGC) can be used in Instagram ads with the user’s permission. UGC adds authenticity and social proof to your ads, making them more relatable and trustworthy.

How much does Instagram advertising cost in the UK?

Costs vary based on factors like ad format, audience size, and campaign objectives. In the UK, you can set a daily or lifetime budget, with costs typically starting from £0.50 per click, depending on your targeting and industry.

What is the difference between boosting a post and running an Instagram ad?

Boosting a post is a simplified form of advertising that promotes an existing post to a wider audience. Running an Instagram ad involves creating more targeted campaigns using Ads Manager, offering advanced options like A/B testing, audience targeting, and custom objectives.

What kind of businesses benefit most from Instagram advertising?

While any business can benefit, those with strong visual content, such as fashion, beauty, food, travel, and lifestyle brands, tend to perform exceptionally well on Instagram due to its image-centric nature.

How do I choose the right ad format for my campaign?

Choose the format based on your campaign goals. Use Photo Ads for simple, direct messaging, Video Ads for storytelling, Carousel Ads to showcase multiple products, and Stories Ads for immersive, full-screen experiences.

Can I target specific regions within the UK with Instagram ads?

Yes, Instagram’s advanced targeting options allow you to target specific regions, cities, or even postcodes within the UK. This geographic targeting helps you focus on areas most relevant to your business.

Let’s work together .

Wanna get in touch? Let’s talk

We offer exceptional services tailored to a wide range of businesses that want to improve the effectiveness of their digital marketing activities with discernible returns on investment. We aim to get back to all enquiries rapidly.

Interested in working with us? Contact us

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