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Top Rated and Award Winning

Website SEO Migration Agency

That Delivers Results

PROFESSIONAL SEO SITE MIGRATIONS.

Website Domain Migration Services.

Website SEO migration involves transferring a website to a new domain, platform, or structure while ensuring search engine rankings, organic traffic, and overall site performance remain intact. Without proper planning, migration can lead to a loss of visibility, decreased search rankings, and reduced revenue, making it a critical process for businesses of all sizes. During migration, essential SEO elements such as redirects, metadata, URL structures, and content hierarchies must be carefully managed to ensure search engines can crawl and index the new site without issues. This not only safeguards existing optimisation efforts but also sets the foundation for future growth, ensuring users can continue to navigate the website without interruptions and maintaining a positive experience while protecting the digital footprint already established by the business.

Redirect Mapping

  • 301 Redirects: Safeguarding rankings with accurate URL redirections.
  • Backlink Preservation: Retaining authority by redirecting external links.
  • Error Prevention: Preventing 404 errors for seamless user navigation.

URL Optimisation

  • Clean Structures: Crafting concise, descriptive, and SEO-friendly URLs .
  • Keyword Inclusion: Optimising URLs with relevant target terms.
  • Hierarchy Preservation: Maintaining well-structured URL paths for navigation and indexing.

Metadata Retention

  • Title Tags: Crafting optimised and compelling titles for every page of the site.
  • Meta Descriptions: Writing click-worthy descriptions to improve search engine results.
  • Tag Transfer: Ensuring metadata is retained and applied across the new site.

Content Mapping

  • Content Hierarchy: Structuring content logically to ensure optimal user experience.
  • Duplication Checks: Identifying and removing redundant or duplicate content effectively.
  • Optimised Placement: Placing content strategically to align with search intent and relevance.

Sitemap Updates

  • XML Sitemap: Updating XML sitemaps to reflect the site’s new URL structure.
  • Search Submission: Submitting updated sitemaps to ensure proper crawling and indexing.
  • Dynamic Content: Accounting for pages with frequent updates or changes.

Mobile SEO Migration

  • Responsive Design: Testing for flawless usability across mobile and tablet devices.
  • Speed Optimisation: Improving mobile page speed to enhance user experience.
  • Mobile Crawling: Ensuring the site meets mobile-first indexing requirements.

SEO Migration: A Safeguard for Your Rankings and Revenue

SEO migration plays a vital role in preserving a website’s search visibility and revenue during a transition to a new domain, platform, or structure. It ensures your website’s ranking signals, such as backlinks, content optimisation, and metadata, are carried over effectively. Without this process, businesses risk losing years of SEO efforts, which can lead to a decline in organic traffic and missed revenue opportunities.

By properly managing redirects, URL mapping, and indexing protocols, SEO migration safeguards your digital presence. It also identifies potential issues such as broken links or duplicate content, ensuring they’re resolved before they impact performance. In essence, it allows businesses to evolve their website without compromising their hard-earned online authority and search engine trustworthiness.

Website SEO Migration Locations

We excel in delivering sophisticated Website SEO Migration solutions across the United Kingdom. Capitalise on growth opportunities with our cutting-edge, location-specific Website SEO Migration offerings in the dynamic UK digital ecosystem.

SEO London

13 Austin Friars,
London, EC2N 2HE
0208 338 1206
[email protected]

SEO Essex

128a High Street,
Billericay, Essex, CM12 9XE
01277 286565
[email protected]

SEO Glasgow

30 Stanley Street,
Glasgow, G41 1JB
0141 471 9099
[email protected]

Other: Edinburgh, Liverpool, Manchester, Norfolk, Birmingham, Bristol, Cardiff, Blackpool, Southampton, Cornwall, Leeds, Hampshire, Belfast, Sheffield

Our team’s relentless pursuit of excellence resulted in us winning the prestigious Clutch Top Digital Agency Award.

By consistently delivering innovative solutions and driving client success, we were thrilled to earn the Good Firms Top Digital Agencies Award.

Our commitment to exceptional service and customer satisfaction led to our company being recognised with the Manifest Top Digital Agencies Award.

Our expertise in crafting effective B2B marketing strategies earned us the coveted Design Rush Best B2B Digital Marketing Agency Award.

Our team’s creativity and outstanding interactive solutions were recognised with a prestigious award from the Top Interactive Agencies, solidifying our position as industry leaders.

SEO Migration Services: Your Guide to Smooth Transitions

Bird is the ideal partner for seamless and effective website SEO migration services. Our approach combines technical expertise and proven strategies to protect your site’s visibility and performance.

  • Comprehensive Planning: We conduct detailed audits to ensure all critical SEO elements, such as redirects, metadata, and URL structures, are accurately mapped and transferred.
  • Risk Mitigation: Our process identifies and resolves potential issues, such as broken links and duplicate content, to prevent ranking losses.
  • Tailored Strategies: Bird creates bespoke migration plans to meet the unique needs of your website and business goals.
  • Efficiency-Focused Systems: Our streamlined processes minimise downtime, ensuring a smooth transition.
  • Ongoing Support: Post-migration, we monitor and optimise your site to maintain rankings and traffic.

Trust Bird to safeguard your digital presence during website transitions.

CURATED SELECTION .

Featured case studies.

We always put our clients first to deliver our best time after time. Below is some of our proudest work.

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Industries We Work With

At Bird, we extend our Website SEO Migration expertise across a diverse range of industries, tailoring strategies to meet the unique demands and opportunities each sector presents.

Accountant SEO Migration

Adult SEO Migration

Architect SEO Migration

Automotive SEO Migration

Aviation SEO Migration

Bank SEO Migration

Cannabis & CBD SEO Migration

Casino SEO Migration

Chiropractor SEO Migration

Construction SEO Migration

Crypto SEO Migration

Cybersecurity SEO Migration

Dentist SEO Migration

Ecommerce SEO Migration

Education SEO Migration

Electrician SEO Migration

Energy SEO Migration

Enterprise SEO Migration

Entertainment SEO Migration

Events SEO Migration

Fashion SEO Migration

Finance SEO Migration

Financial Advisor SEO Migration

Fitness & Nutrition SEO Migration

Food SEO Migration

Government SEO Migration

Healthcare SEO Migration

Hotel SEO Migration

HVAC SEO Migration

Insurance SEO Migration

Interior Design SEO Migration

Landscaping SEO Migration

Law SEO Migration

Logistics SEO Migration

Luxury SEO Migration

Manufacturing SEO Migration

Moving Company SEO Migration

Pharma SEO Migration

Plastic Surgery SEO Migration

Plumbing SEO Migration

Real Estate SEO Migration

Recruitment SEO Migration

Retail SEO Migration

Roofing SEO Migration

SaaS SEO Migration

Small Business SEO Migration

Sports SEO Migration

Technology SEO Migration

Telecom SEO Migration

Tourism SEO Migration

Wealth Management SEO Migration

Yachting SEO Migration

Why Every Website Move Needs an SEO Migration Checklist

What SEO Migration Covers?

  • Redirect mapping and implementation
  • URL structure optimisation
  • Preservation of metadata and tags
  • Content hierarchy adjustments
  • Broken link identification and fixes
  • Sitemap updates and submission
  • Analytics and tracking setup
  • Pre-launch crawlability checks
  • Post-migration performance monitoring
  • Duplicate content identification and resolution
  • Much more…

Why eCommerce SEO Migration Requires Expertise

Wanna get in touch? Let’s talk

Domain Migration SEO tools & software

We utilise industry-leading tools to ensure a seamless website SEO migration. Screaming Frog is invaluable for on-page SEO analysis and precise URL mapping, allowing us to identify critical elements like metadata, redirects, and broken links. Google Search Console aids in monitoring indexing issues and resolving crawl errors during and after the migration. These tools, combined with our expertise, ensure your website retains its search visibility and performance throughout the process.

meet the team .

Our Website SEO Migration team.

We take pride in employing the industry’s best Website SEO Migration experts to ensure the success of your campaign.

Dan - Staff profile picture

Dan

SEO Migration Specialist

Sofia - Staff profile picture

Sofia

SEO Migration Specialist

Jennifer - Staff profile picture

Jennifer

Content Writer

Ed - Staff profile picture

Ed

Content Writer

Jordan - Staff profile picture

Jordan

Senior SEO Migration Specialist

Francesca - Staff profile picture

Francesca

SEO Migration Manager

Luke - Staff profile picture

Luke

Chief Marketing Officer

Jason - Staff profile picture

Jason

General Manager

Vicki - Staff profile picture

Vicki

SEO Migration Executive

Steven - Staff profile picture

Steven

Sales Executive

Lewis - Staff profile picture

Lewis

Sales Director

Philip - Staff profile picture

Philip

Chief Executive Officer

Frequently Asked Website Migration SEO Questions

Why is SEO important during website migration?

SEO ensures that rankings, traffic, and search engine trust are retained. Without it, businesses risk losing visibility, leading to reduced traffic and revenue post-migration.

How does URL mapping help in SEO migration?

URL mapping ensures old URLs redirect seamlessly to new ones, preserving link equity, preventing 404 errors, and maintaining a positive user experience.

Why is metadata preservation important during migration?

Metadata, like titles and descriptions, is crucial for search engine understanding. Losing it can reduce visibility, click-through rates, and rankings.

How long does an SEO migration take?

The timeline varies by website size and complexity, but a typical migration with SEO integration can take anywhere from 4 to 12 weeks.

Can website SEO migration improve rankings?

Yes, if managed effectively, it can create opportunities for SEO optimisation, better user experience, and improved rankings post-migration.

How do you handle broken links during migration?

Broken links are identified using tools like Screaming Frog and resolved with 301 redirects, ensuring no disruption to user or search engine paths.

Do I need to inform search engines about my migration?

Yes, using tools like Google Search Console, submit a change of address or updated sitemap to help search engines understand the new structure.

Will my traffic drop after migration?

Temporary fluctuations can occur, but proper SEO planning and execution minimise traffic drops and accelerate recovery.

What is the role of redirects in SEO migration?

Redirects guide search engines and users from old URLs to new ones, preserving link equity and preventing ranking loss.

How do you ensure my site remains crawlable post-migration?

We test with tools like Screaming Frog to identify and fix crawl errors, ensuring search engines index the new structure properly.

Let’s work together .

Wanna get in touch? Let’s talk

We offer exceptional services tailored to a wide range of businesses that want to improve the effectiveness of their digital marketing activities with discernible returns on investment. We aim to get back to all enquiries rapidly.

Interested in working with us? Contact us

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