Therapist SEO Agency UK
That Delivers Results
Bird delivers SEO Services for therapists and psychologists across the UK. We’re data driven with Proven Strategies to boost rankings, increase traffic, and grow revenue supporting counsellors and practices that want dependable, measurable results.
4.9/5 (98 Reviews)
4.9/5 (64 Reviews)
5/5 (60 Reviews)
5/5 (65 Reviews)
EXPERT SEO FOR THERAPY & PSYCHOLOGY.
Therapist SEO Services.
SEO for therapists is the practice of improving how your practice appears in Google Search and Maps so prospective clients find and trust you. For UK therapists, psychologists, and counsellors, therapy SEO targets condition- and modality-led searches (e.g., CBT for anxiety London), strengthens local visibility, and earns prominence in map packs and reputable directories. It also ensures your site is fast, accessible, and technically sound. At Bird, we apply SEO for therapists, psychologist SEO, and SEO for online counselling to attract qualified enquiries, reduce acquisition costs, and protect brand credibility. Our approach blends technical optimisation, rigorous keyword research, on-page relevance, authoritative content, and local signals, which gives private practices, clinics, and groups a measurable pipeline of bookings.
Page Speed
- Image optimisation: compress clinic and team photos effectively
- Script control: remove unused plugins that slow forms and calendars
- Hosting: use UK servers or CDN for faster delivery
Schema Markup
- Local Business: mark up address, hours, geo and phone
- Service schema: add modalities such as CBT and EMDR
- FAQ Page: enable rich results for therapy questions
Psychologist SEO Company for Sustainable Organic Growth
Organic search compounds results for therapists and psychologists by steadily increasing high-intent visibility for UK audiences. Effective therapy SEO builds clinical credibility with structured, evidence-led content and schema, cushions seasonal demand through evergreen pages, and strengthens conversion by matching queries to service pathways (in-person and online). It also improves resilience via clean architecture, crawl efficiency, and clear information hierarchy that help prospective clients reach the right clinician faster.
As a psychologist seo company, Bird applies disciplined systems: sprint roadmaps, technical QA, and analytics mapped to bookings and revenue. We integrate with your booking stack and CRM, run controlled A/B tests, and earn coverage and links through ethical digital PR. Our operating playbook simplifies collaboration with clinicians, scales smoothly across locations, and provides transparent reporting that supports confident investment decisions.
Therapist SEO Locations
We excel in delivering sophisticated Therapist SEO solutions across the United Kingdom. Capitalise on growth opportunities with our cutting-edge, location-specific Therapist SEO offerings in the dynamic UK digital ecosystem.
Digital Marketing London
13 Austin Friars,
London, EC2N 2HE
0208 338 1206
london@bird.co.uk
Digital Marketing Essex
128a High Street,
Billericay, Essex, CM12 9XE
01277 286565
essex@bird.co.uk
Digital Marketing Glasgow
30 Stanley Street,
Glasgow, G41 1JB
0141 471 9099
glasgow@bird.co.uk
Other: Edinburgh, Liverpool, Manchester, Norfolk, Birmingham, Bristol, Cardiff, Blackpool, Southampton, Cornwall, Leeds, Hampshire, Belfast, Sheffield
Our team’s relentless pursuit of excellence resulted in us winning the prestigious Clutch Top Digital Agency Award.
By consistently delivering innovative solutions and driving client success, we were thrilled to earn the Good Firms Top Digital Agencies Award.
Our commitment to exceptional service and customer satisfaction led to our company being recognised with the Manifest Top Digital Agencies Award.
Our expertise in crafting effective B2B marketing strategies earned us the coveted Design Rush Best B2B Digital Marketing Agency Award.
Our team’s creativity and outstanding interactive solutions were recognised with a prestigious award from the Top Interactive Agencies, solidifying our position as industry leaders.
Therapy SEO Services for Competitive Gap Closure
Bird’s therapy seo services close competitive gaps through structured roadmaps, QA and evidence-led optimisation for UK therapists, psychologists and counsellors. We benchmark rivals, map intent to service pages, and prioritise quick technical wins that improve crawlability, speed and experience while building authority.
- Content strategy & topic clusters
- Ethical link earning & digital PR
- Page speed optimisation & Core Web Vitals
- UX & conversion pathway design
- Technical SEO, schema & crawl management
The outcome is stronger rankings, higher quality traffic and more bookings across journeys, with dashboards tying performance to enquiries, calls and revenue.
CURATED SELECTION .
Featured case studies.
We always put our clients first to deliver our best time after time. Below is some of our proudest work.
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100+ Projects Delivered Across Various Industries, Driving Unmatched SEO Success
Recognised as a Leading Therapist SEO Company
As a trusted Therapist SEO Company, Bird has been featured in top-tier media and industry-leading platforms, showcasing our expertise in delivering exceptional digital marketing results.
Endorsed by 10+ Global Media Outlets for Exceptional Therapist SEO Results
Industries We Work With
At Bird, we extend our Therapist SEO expertise across a diverse range of industries, tailoring strategies to meet the unique demands and opportunities each sector presents.
Accountant SEO
Adult SEO
Architect SEO
Automotive SEO
Aviation SEO
Bank SEO
Cannabis & CBD SEO
Casino SEO
Chiropractor SEO
Cleaning Services SEO
Construction SEO
Crypto SEO
Cybersecurity SEO
Dentist SEO
Ecommerce SEO
Education SEO
Electrician SEO
Energy SEO
Enterprise SEO
Entertainment SEO
Events SEO
Fashion SEO
Finance SEO
Financial Advisor SEO
Fitness & Nutrition SEO
Food SEO
Government SEO
Healthcare SEO
Hotel SEO
HVAC SEO
Insurance SEO
Interior Design SEO
Landscaping SEO
Law SEO
Logistics SEO
Luxury SEO
Manufacturing SEO
Moving Company SEO
Pharma SEO
Plastic Surgery SEO
Plumbing SEO
Real Estate SEO
Recruitment SEO
Retail SEO
Roofing SEO
SaaS SEO
Small Business SEO
Sports SEO
Technology SEO
Telecom SEO
Therapist SEO
Tourism SEO
Wealth Management SEO
Yachting SEO
Therapist Local SEO for Private Practices and Groups
Therapist local SEO is essential for clinics because clients search by proximity. Appearing in the Map Pack drives calls and bookings. Optimise your Google Business Profile with categories, services and appointment links, and keep NAP consistent across directories. Psychologist local SEO should emphasise conditions and modalities in your catchment.
Create location pages for towns and postcodes that match nearby intent. Include opening hours, accessibility, parking and fees, supported by local schema. Counsellor local SEO benefits from authentic reviews and FAQs that cover referral pathways and confidentiality to build trust.
Maintain accurate listings by removing duplicates, earning citations and local links from community groups and local press. Track results with postcode level ranking, call tracking and UTM tagged appointment links. For multi location groups, avoid cannibalisation with unique NAP, embedded maps, internal linking and geo targeted content for each clinic.
What Therapy SEO Covers
- Keyword research for UK therapy queries
- Google Business Profile optimisation
- Location pages for towns and postcodes
- On-page SEO for conditions and modalities
- Schema markup for clinics and services
- Reviews and reputation management
- UK directory citations and NAP accuracy
- Ethical link earning from local sources
- Page speed and mobile UX improvements
- Analytics, call tracking and conversions
- Much more…
Therapist Types We Optimise for UK Search
Therapist SEO must reflect each discipline’s language, ethics and referral paths. Bird plans therapy SEO around condition and modality intent, mapping keywords to focused service pages, FAQs and booking flows.
- Cognitive Behavioural Therapy (CBT)
- Eye Movement Desensitisation and Reprocessing (EMDR)
- Addiction therapy and recovery services
- Couples and Family Therapy
- Child and Adolescent Psychology
- Trauma and PTSD Therapy
For psychologists we foreground assessments, evidence and outcomes; for counsellors we emphasise locality, confidentiality and reviews. Technical tuning improves crawl, speed and schema so modality pages win rich results and map visibility. Measurement links rankings to enquiries, calls and forms across clinicians and locations.
Wanna get in touch? Let’s talk
Therapy SEO tools & software
Therapist SEO uses specialist tooling. Screaming Frog supports deep on-page and technical audits, surfacing crawl, duplication and metadata issues. Ahrefs powers competitor research, backlink profiling and keyword gaps. Performance is tracked through Google Analytics and Search Console with goal and event tracking for bookings, calls and local visibility.
meet the team .
Our Therapist SEO team.
We take pride in employing the industry’s best Therapist SEO experts to ensure the success of your campaign.
Frequently Asked Questions About SEO For Therapists
How can a clinic appear in the Google Map Pack?
Optimise and verify your Google Business Profile, choose accurate categories, add services and appointment links, and maintain consistent NAP across UK directories. Encourage compliant reviews, upload photos and posts, and build location pages. Proximity influences results, so monitor postcode level rankings and strengthen local relevance with citations.
How should multi-location or multi-clinician practices structure pages?
Create unique location pages with distinct NAP, embedded maps and clinician bios. Avoid thin duplicates by tailoring conditions, modalities and testimonials to each site. Use a clear URL structure and internal linking by region. Centralise shared resources, while preserving local relevance for Map Pack and organic results.
What content types work best for therapist and psychologist SEO?
High performing mixes include service pages for conditions and modalities, location pages, clinician bios with credentials, FAQs, blog articles answering common questions and downloadable guides. Add case study style narratives without identifying details. Use clear calls to action that respect safeguarding and promote booking forms and calls.
How should UK therapy clinics handle reviews without breaching ethics?
Request feedback politely after sessions, never in exchange for incentives. Share links to your Google profile and relevant directories, and respond professionally while protecting confidentiality. Do not disclose clinical details, and avoid selectively gating negative feedback. Encourage clients to reference accessibility, professionalism and outcome clarity rather than diagnoses.
Does online counselling still need local SEO?
Many searches include proximity or city names even for remote sessions. Maintain a verified Google Business Profile, build location pages for your service areas and mention teletherapy availability clearly. Combine local terms with online counselling keywords, and ensure tracking distinguishes telehealth enquiries from in person appointments.
Which technical SEO fixes matter most for therapy websites?
Prioritise page speed, mobile responsiveness, clean information architecture and crawlable navigation. Implement HTTPS, canonical tags and XML sitemaps. Add structured data for LocalBusiness and medical services, compress images, and remove duplicate content. Ensure contact and booking elements are accessible, with consented analytics and cookie controls configured correctly.
What UK regulations or standards affect therapy SEO content?
The CAP Code and ASA rulings govern advertising claims, while ICO rules cover data and cookies. Professional bodies such as BACP, BPS and HCPC set conduct expectations. Avoid guaranteeing outcomes, substantiate benefits, and display credentials responsibly. Ensure privacy notices explain tracking and form data handling clearly.
What structured data should therapy practices implement?
Use LocalBusiness or MedicalBusiness where appropriate, with name, address, phone, opening hours and geo. Add Physician or ProfessionalService for clinicians, plus FAQPage and Article where relevant. Include service schemas for modalities. Validate with Rich Results Test, and ensure data matches Google Business Profile consistently.
Should we publish fees and does it help SEO?
Transparent pricing supports trust and improves conversion. Include fees ranges or typical session costs where allowed, and explain insurance or referral pathways. Use structured data for prices when applicable, and connect pricing pages to booking flows. Ensure updates are prompt to avoid misleading information in search.
How does E E A T apply to therapist and psychologist SEO?
Demonstrate experience and expertise through clinician bios, credentials and peer reviewed references. Show authoritativeness with citations, media mentions and professional memberships. Build trust through transparent policies, clear contact options, verified reviews and secure browsing. Keep medical information updated and reviewed by qualified practitioners where appropriate.
Let’s work together .
Wanna get in touch? Let’s talk
We offer exceptional services tailored to a wide range of businesses that want to improve the effectiveness of their digital marketing activities with discernible returns on investment. We aim to get back to all enquiries rapidly.
Interested in working with us? Contact us
Fill in our simple quotation request form for an indication of just how cost-effective we can be. We aim to have pricing available to review within 24 hours.
