Linkedin Advertising Agency in UK
That Delivers Results
Amplify your brand's reach and engagement with our expert Linkedin Advertising solutions designed to connect you with professionals ready to engage. Our tailored campaigns leverage data-driven insights for precise targeting ensuring maximum ROI while fostering trust through transparent reporting. Experience the power of professional networking; transform interactions into conversions and elevate your market presence today.
4.9/5 (98 Reviews)
4.9/5 (64 Reviews)
5/5 (60 Reviews)
5/5 (65 Reviews)
LINKEDIN CAMPAIGN MANAGEMENT .
Linkedin Advertising
LinkedIn advertising is a potent tool that enables businesses to target specific professional demographics within LinkedIn’s vast network. By crafting tailored adverts, companies can enhance visibility amongst industry professionals, increasing brand awareness and lead generation. This platform supports various advert formats including sponsored content, text ads, and InMail campaigns, allowing advertisers to reach users directly in their feeds or inboxes. The precision of LinkedIn’s targeting capabilities ensures that adverts can be customised to engage specific job titles, industries, or companies, ensuring that marketing efforts are concentrated on the most relevant audience, thus optimising return on investment.
Campaign Goals
- Brand Awareness: Increase visibility among professionals.
- Lead Generation: Capture high-quality business leads.
- Event Promotion: Boost attendance with targeted ads.
Budget Control
- Cost Models: Choose CPC or CPM billing.
- Daily Budgets: Set maximum daily spending limits.
- Bidding Strategy: Optimize for cost and performance.
Creative Solutions
- Ad Customisation: Tailor ads to audience preferences.
- Split Testing: Compare different ad versions for effectiveness.
- Interactive Ads: Increase engagement with interactive elements.
Facebook Ads
- Wide Audience: Target based on demographics and interests.
- Pixel Tracking: Utilise Facebook Pixel for deeper insights.
- Lookalike Audiences: Find new users similar to current ones
Maximising Opportunities with LinkedIn Ads
LinkedIn advertising presents a unique opportunity to connect with a diverse range of professionals and high-level business executives actively seeking business solutions. This platform grants access to over 700 million users worldwide, encompassing a wide spectrum of industries, job roles, and business interests. By leveraging LinkedIn’s sophisticated targeting capabilities, companies can tailor their advertising campaigns to reach specific demographics such as C-suite executives, decision-makers, and industry-specific talents. This precise targeting ensures that marketing efforts are not only seen but are highly relevant, increasing the likelihood of engagement and conversion. Engaging with this professional audience through well-crafted LinkedIn ads can significantly enhance visibility, establish authority, and drive meaningful business interactions.
UK Social Media Locations
We are adept at providing high-calibre social media services throughout the United Kingdom. Seize the potential for expansion with our advanced, location-tailored social media strategies within the UK’s vibrant digital landscape.
SMM Agency London
13 Austin Friars,
London, EC2N 2HE
0208 338 1206
[email protected]
SMM Agency Essex
128a High Street,
Billericay, Essex, CM12 9XE
01277 286565
[email protected]
SMM Agency Glasgow
30 Stanley Street,
Glasgow, G41 1JB
0141 471 9099
[email protected]
Other: Edinburgh, Liverpool, Manchester, Norfolk, Birmingham, Bristol, Cardiff, Blackpool, Southampton, Cornwall, Leeds, Hampshire, Belfast, Sheffield
Our team’s relentless pursuit of excellence resulted in us winning the prestigious Clutch Top Digital Agency Award.
By consistently delivering innovative solutions and driving client success, we were thrilled to earn the Good Firms Top Digital Agencies Award.
Our commitment to exceptional service and customer satisfaction led to our company being recognised with the Manifest Top Digital Agencies Award.
Our expertise in crafting effective B2B marketing strategies earned us the coveted Design Rush Best B2B Digital Marketing Agency Award.
Our team’s creativity and outstanding interactive solutions were recognised with a prestigious award from the Top Interactive Agencies, solidifying our position as industry leaders.
LinkedIn Marketing Services: Data for Strategic Advantage
At Bird, we focus on making LinkedIn advertising work for your business. Our approach integrates data-driven insights and custom strategies to optimise campaign performance. Here’s how Bird helps businesses thrive with LinkedIn ads:
- Data-Driven Targeting: Bird uses advanced LinkedIn targeting to reach the right professionals based on their industry, job title, and interests.
- Custom Campaign Strategies: We design tailored ad campaigns to align with your business goals, ensuring maximum engagement and ROI.
- Optimised Ad Formats: Bird selects the most effective ad types, from Sponsored Content to InMail, to ensure your message resonates with the audience.
- Comprehensive Analytics: We provide detailed reporting to track your LinkedIn ad performance, enabling continuous optimisation.
- Efficient Budget Management: Bird ensures your ad spend is used effectively, focusing on quality leads and measurable results.
CURATED SELECTION .
Featured case studies.
We always put our clients first to deliver our best time after time. Below is some of our proudest work.
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Industries We Work With
At Bird, we extend our Linkedin Advertising expertise across a diverse range of industries, tailoring strategies to meet the unique demands and opportunities each sector presents.
Accountant Social Media
Adult Social Media
Automotive Social Media
Aviation Social Media
Bank Social Media
Cannabis & CBD Social Media
Casino Social Media
Construction Social Media
Crypto Social Media
Dentist Social Media
Ecommerce Social Media
Education Social Media
Energy Social Media
Enterprise Social Media
Entertainment Social Media
Events Social Media
Fashion Social Media
Finance Social Media
Fitness & Nutrition Social Media
Food Social Media
Government Social Media
Healthcare Social Media
Insurance Social Media
Interior Design Social Media
Law Social Media
Logistics Social Media
Luxury Social Media
Manufacturing Social Media
Pharma Social Media
Real Estate Social Media
Recruitment Social Media
Retail Social Media
SaaS Social Media
Small Business Social Media
Sports Social Media
Technology Social Media
Telecom Social Media
Tourism Social Media
Yachting Social Media
LinkedIn Business to Business Marketing: Navigating Ad Formats
LinkedIn offers a variety of ad formats designed to meet different marketing objectives and engage audiences effectively. Understanding these formats can help tailor your strategy to better connect with business professionals on the platform. Here are five key LinkedIn ad formats that Bird employs to enhance business-to-business marketing:
- Sponsored Content: These native ads appear directly in the LinkedIn feed, mimicking regular posts but with a broader reach, making them ideal for raising brand awareness and generating leads.
- Sponsored InMail: This format allows you to send personalized messages directly to the LinkedIn inboxes of your target audience, perfect for delivering tailored offers and driving conversions.
- Text Ads: Appearing on the sidebar of LinkedIn pages, these small yet impactful ads are cost-effective and useful for driving traffic to your website or landing pages.
- Dynamic Ads: These automatically personalize ad content to the viewer, using data from their LinkedIn profile to increase relevance and engagement.
- Carousel Ads: By allowing multiple images or videos in a single ad, carousels are great for storytelling or showcasing a range of products or services, enhancing engagement through interactive content.
Each format provides unique benefits and can be strategically employed depending on your campaign objectives and target audience insights.
What Linkedin Advertising Can Cover
- Brand Awareness
- Lead Generation
- Event Promotion
- Content Distribution
- Talent Recruitment
- Market Research
- Customer Engagement
- Thought Leadership
- Product Launches
- Network Expansion
- Much more…
Key Industries for LinkedIn Campaigns
LinkedIn advertising is a powerful tool tailored to the specific needs of diverse industries aiming to expand their professional reach. Here are five key sectors that greatly benefit from targeted LinkedIn campaigns:
- Technology and Software: Perfect for showcasing innovations and connecting with other tech professionals and potential partners.
- Financial Services: Effective for building credibility and trust by sharing insights, regulatory updates, and financial expertise.
- Healthcare and Pharmaceuticals: Crucial for disseminating breakthrough research findings, regulatory approvals, and corporate updates to a targeted professional audience.
- Education and E-Learning: Ideal for reaching educational professionals and institutions to promote courses, certifications, and academic partnerships.
- Consultancy Services: Useful for demonstrating thought leadership, case studies, and the value of professional advisory services to a business audience.
These industries leverage LinkedIn’s sophisticated targeting tools to engage with niche, professional demographics, enhancing visibility and fostering meaningful business connections.
Wanna get in touch? Let’s talk
Linkedin Advertising Tools & Software
At Bird, we harness a suite of advanced tools to elevate our LinkedIn advertising campaigns. LinkedIn’s own robust analytics enable us to accurately target key demographics, while Hootsuite assists in orchestrating content across profiles, ensuring optimal engagement. Adobe Creative Suite is indispensable for creating visually stunning ads that capture attention and drive conversions. Together, these tools empower us to deliver targeted, impactful, and aesthetically engaging campaigns tailored to meet the diverse needs of our clients on LinkedIn.
meet the team .
Our Linkedin Advertising team.
We take pride in employing the industry’s best Linkedin Advertising experts to ensure the success of your campaign.
Frequently Asked Linkedin Advertising Questions
What is the advantage of using LinkedIn for advertising over other social platforms?
LinkedIn advertising focuses on reaching a professional audience, making it particularly valuable for B2B marketing. Its targeting options, such as job title, industry, and company size, allow for more precise and relevant audience engagement compared to other platforms.
Can LinkedIn advertising help in hiring?
Yes, LinkedIn’s ad platform can be used to target potential candidates with precise skills and experience for job openings, particularly through Job Ads or personalised InMail messages.
Can I target company followers with LinkedIn ads?
Yes, you can target followers of your LinkedIn Company Page as well as others who fit specific demographic profiles through LinkedIn’s detailed targeting options.
How can I improve the CTR of my LinkedIn ads?
Improving CTR can be achieved by refining your targeting, enhancing the ad copy and visuals, and A/B testing different elements to see what resonates best with your audience.
What are LinkedIn Lead Gen Forms and how do they work?
Lead Gen Forms are pre-filled forms that collect quality leads directly through LinkedIn ads, using profile data to auto-populate fields, making it easy for users to sign up for more information.
How does LinkedIn ensure ad quality?
LinkedIn has strict ad policies and uses both automated systems and human reviewers to ensure ads meet quality and professional standards before going live.
Can I run international campaigns on LinkedIn?
Yes, LinkedIn supports global campaigns and offers targeting options that include specific regions and languages, making it possible to reach international audiences effectively.
Can non-profits benefit from LinkedIn advertising?
Yes, non-profits can use LinkedIn ads to raise awareness, promote events, and attract donations by targeting individuals likely to be interested in their causes.
Can LinkedIn ads help in direct sales?
While LinkedIn is typically more effective for lead generation and brand awareness, it can also support direct sales, especially for B2B businesses, by targeting key decision-makers.
What are the best ways to use LinkedIn for B2C marketing?
For B2C marketing, LinkedIn can be used to target professionals in specific consumer-focused industries, or to reach decision-makers who influence consumer purchases.
Let’s work together .
Wanna get in touch? Let’s talk
We offer exceptional services tailored to a wide range of businesses that want to improve the effectiveness of their digital marketing activities with discernible returns on investment. We aim to get back to all enquiries rapidly.
Interested in working with us? Contact us
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